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New KODAK PRINERGY Workflow 7 Protects Print Service Provider Margins

In response to its customers’ most pressing challenges, which include the need to reduce inefficiencies and enhance printing quality, Kodak is delivering PRINERGY Workflow 7, the latest advancement of the company’s workflow automation software. All of the enhancements to PRINERGY Workflow 7 protect the profit margins of today’s print service providers, including new features that limit human error, improve time to press, and enable faster and more informed decisions that are critical for keeping margins healthy.PRINERGY Workflow  increases the level of automation in every core function of the printing process – job creation, collaboration, file processing, trapping, proofing, imposition and color management, enabling printers to better compete in today’s changing print environment. Kodak’s workflow automation software also delivers the flexibility to integrate with current, future and third-party technology, allowing customers to grow their workflow system alongside their business. Demand driven improvements to KODAK PRINERGY Workflow 7callas Preflight Profile Integration – Preflight+ allows the integration of callas preflight profiles for improved quality control and reduced manual touch points.Layered PDF Versioning Enhancements – Improved error detection and better control over multiple layers of files making versioned printing more flexible, reliable and repeatable than ever.Digital Printing Enhancements - Centralized control over digital and conventional presses and equipment to deliver efficient, automated production of all job sizes to a fleet of Kodak and third-party digital presses and computer-to-plate (CTP) devices. Kodak is leveraging these digital printing enhancements to enable an advanced level of automation and management of production presses. These new capabilities make it possible for PRINERGY Workflow 7 to control job ticketing parameters both manually and through Rules Based Automation (RBA) of multiple devices while monitoring and reporting the status of each alongside CTP devices and proofers.To learn more about the additional features and benefits of KODAK PRINERGY Workflow 7 visit www.kodak.com/go/prinergy.Executive Quote “Kodak’s strength is in research and development,” said Jeff Clarke, chief executive officer, Eastman Kodak Company. “We listened to our customers when they told us that high-quality printing is not enough in today’s printing industry, they needed to further increase their advantage over their competitors. To address those needs we leveraged our software engineering expertise to create PRINERGY Workflow 7.  Workflow software is a driver of efficiency and productivity and PRINERGY Workflow 7 takes those to new heights and enables our customers to better compete in a challenging marketplace.” Customer Quote “Preflight+ is a great addition to KODAK PRINERGY Workflow 7 for our company,” said Michael Clarke, process analyst, Dupli Envelope and Graphics, Inc. “We had been looking for a preflight solution that would highlight issue areas of problem files. We have used other vendor solutions, but none would provide the highlight function. Our team is looking forward to putting together a new preflight process to enable quick and effortless preflights of customer artwork. The fact that Rules Based Automation (RBA) can be set up to provide the reports automatically is just icing on the cake.” Partner Quote “We are proud to incorporate our PDF technology into PRINERGY Workflow, one of the industry’s most popular workflow products,” said Dietrich von Seggern, business development manager, callas software. "Our goal has always been to develop technology that is reliable, innovative and flexible, all key requirements for automation. We believe that the combination of a versatile client server system, PRINERGY Workflow and our pdfToolbox technology will be the right answer for many customers.”# About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(Kodak and Prinergy are trademarks of Eastman Kodak Company.)2015

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Kodak Remains Committed to Touch Sensor Development

Kodak is committed to moving forward independently with development of copper mesh touch sensor technology, following UniPixel’s decision to withdraw from joint activities with Kodak.“We are pleased to have full control over the technology development program and excited about the business opportunities ahead. We expect to have products based on this technology in the market before the end of this year,” said Philip Cullimore, President - Enterprise Inkjet Systems Division and Micro 3D Printing & Packaging Division.Kodak continues to believe that copper mesh technology for large-size touch screens, together with the silver- halide based touch sensors for phones and tablets that Kodak has been developing separately, will give the company a broad offering in the rapidly growing touch screen market.“Kodak has great opportunities in the touch screen market,” said Cullimore. “We plan to continue investing in both technologies to speed them to market.”# About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.CAUTIONARY STATEMENT PURSUANT TO SAFE HARBOR PROVISIONS OF THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995 This document includes “forward-looking statements” as that term is defined under the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning the Company’s plans, objectives, goals, strategies, future events, future revenue or performance, capital expenditures, liquidity, investments, financing needs, business trends, and other information that is not historical information. When used in this document, the words “estimates,” “expects,” “anticipates,” “projects,” “plans,” “intends,” “believes,” “predicts,” “forecasts,” or future or conditional verbs, such as “will,” “should,” “could,” or “may,” and variations of such words or similar expressions are intended to identify forward-looking statements. All forward-looking statements, including, without limitation, management’s examination of historical operating trends and data are based upon the Company’s expectations and various assumptions. Future events or results may differ from those anticipated or expressed in these forward-looking statements. Important factors that could cause actual events or results to differ materially from these forward-looking statements include, among others, the risks and uncertainties described in more detail in the Company’s Annual Report on Form 10-K for the year ended December 31, 2014, under the headings “Business,” “Risk Factors,” “Legal Proceedings,” and/or “Management’s Discussion and Analysis of Financial Condition and Results of Operations–Liquidity and Capital Resources,” and in other filings the Company makes with the SEC from time to time, as well as the following: the Company’s ability to improve and sustain its operating structure, financial results and profitability; the ability of the Company to achieve cash forecasts, financial projections, and projected growth; our ability to achieve the financial and operational results contained in our business plans; the ability of the Company to discontinue, spin off or sell certain non-core businesses or operations; the Company’s ability to comply with the covenants in its credit facilities; our ability to obtain additional financing if and as needed; any potential adverse effects of the concluded Chapter 11 proceedings on the Company’s brand or business prospects; the Company’s ability to fund continued investments, capital needs and restructuring payments and service its debt; changes in foreign currency exchange rates, commodity prices and interest rates; the resolution of claims against the Company; our ability to attract and retain key executives, managers and employees; our ability to maintain product reliability and quality and growth in relevant markets; our ability to effectively anticipate technology trends and develop and market new products, solutions and technologies; and the impact of the global economic environment on the Company. There may be other factors that may cause the Company’s actual results to differ materially from the forward-looking statements. All forward-looking statements attributable to the Company or persons acting on its behalf apply only as of this date and are expressly qualified in their entirety by the cautionary statements included in this document. The Company undertakes no obligation to update or revise forward-looking statements to reflect events or circumstances that arise after the date made or to reflect the occurrence of unanticipated events.2015

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Graphic Users’ Association Celebrates 20th Anniversary of GUA Conference

The Graphic Users’ Association (GUA) opens registration for its 2015 GUA Conference, scheduled for May 31 – June 4, in San Antonio, Tex., at the Hyatt Regency Hill Country Resort. The GUA will celebrate its 20th anniversary this year and remains dedicated to empowering users of KODAK Solutions to discover how new applications can drive business growth and fresh revenue streams. Attendees can register today at http://www.guaconference.com/2015.Drawing attendees from around the world, GUA 2015 offers information, education and tools needed to succeed in the graphic communications industry. The “Think Beyond” theme will highlight how GUA members can imagine new and sustainable ways to increase productivity for their business beyond traditional techniques. Attendees will have the opportunity to interact and learn from other Kodak customers, as well as to see firsthand Kodak’s newest technology and product portfolio updates, including KODAK PRINERGY Workflow 7 and KODAK INSITE Prepress Portal System 7.GUA 2015 kicks off with GUA University Courses from May 31 – June 1, which offer participants in-depth training and certification to learn how to maximize efficiency and productivity with their current investments in specific areas such as color, digital connectivity, Rules-Based Automation and imposition tools. University attendees will also explore print as a sustainable medium and how production and print processes can improve social, environmental and economic performance.Following the GUA University Courses, the GUA Conference and Technology Innovation Lab will take place from June 1–4. Featuring industry keynote speakers, customer panel discussions and business and technical tracks, the GUA Conference will help attendees achieve a deeper level of knowledge to help drive their competitive advantage, while also addressing the real world challenges and opportunities the evolving graphics communications industry is facing. The GUA Technology Innovation Lab provides a dedicated space where attendees can talk with Kodak subject matter experts and receive one-on-one hands on product demonstrations.Key Information about GUA 2015:Who:GUA members, Kodak print customers, and companies seeking to invest in Kodak solutionsWhat:GUA 2015When:May 31 – June 4, 2015Where:Hyatt Regency Hill Country Resort 9800 Hyatt Resort Drive San Antonio, Texas, 78251Why:Learn from others in the GUA community to discover how new applications can drive business growth, increase revenue and boost their organizations return on investment.Register:www.guaconference.comExecutive Quotes“We are excited to participate in the 2015 Graphic Users’ Association conference as it provides our customers a unique environment to share lessons, explore new applications and discuss best practices across the graphics industry,” said Allan Brown, General Manager of Unified Workflow Solutions, Eastman Kodak Company. “2015 marks the 20th anniversary of the GUA and we at Kodak look forward to many more years of knowledge sharing, customer feedback and involvement with the GUA community.”Join the social discussions by utilizing the hashtag #GUA2015 and following Kodak on Twitter at @KodakPrint and on Facebook at KodakNow.#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at Kodak.com, follow us on Twitter @Kodak or like us on Facebook at KodakNow.(KODAK is a trademark of Eastman Kodak Company.) 2015

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Wilen Direct Expands High-Volume, Four-Color Imaging and Personalization Capabilities with KODAK PROSPER 6000C Press

Wilen Direct, a leading direct mail marketing company, is expanding its capacity to deliver timely, relevant and engaging communications through the adoption of the new KODAK Prosper 6000C Press. Wilen expects the PROSPER 6000C Press to satisfy increasing demand for quick turnaround and high-quality four-color variable direct mail solutions across various formats and substrates. It will also provide Wilen’s clients with a more efficient page inventory and a wider array of size and substrate options at record speeds and at much higher quality.The PROSPER 6000C Press can produce high-gloss targeted direct mail pieces for an average of 30 percent less than using electro-photographic (toner-based) systems. These economics deliver Wilen’s clients greater return on marketing investment, as well as improved efficiencies in high-volume production runs of quality mail pieces.In addition to the KODAK PROSPER 6000C Press, Wilen agreed to purchase a KODAK NEXPRESS SX3900 Digital Production Color Press to augment its existing line of digital presses, which includes a previously-installed KODAK PROSPER 5000Xli. Kodak’s technology has enabled Wilen Direct to become a global leader in high-volume, high-quality variable direct mail production.Kodak’s expanded engagement with Wilen was part of a strong first quarter for Kodak’s Enterprise Inkjet Systems Division, which included increased market penetration and global adoption of Kodak’s PROSPER Press Portfolio.Customer quote “We put a tremendous amount of thought into who we partner with and as a result, we’ve established a longstanding, trusted relationship with Kodak,” said Darrin Wilen, President of Wilen Group. “Our choice to go with both a PROSPER 6000C Press and NEXPRESS SX3900 Press was simple. The out-of-the-box technology Kodak provides is changing the nature of direct mail communications. Our clients live by mail and it’s our duty to provide them with the best solutions to help them compete – Kodak is the only technology partner capable of helping us deliver on that.”Executive quote “Our engagement with Wilen Direct is more than a decade strong and we’re thrilled to be able to place the most advanced inkjet technology on the market today inside their operations,” said Eric Owen, VP Sales and Marketing, Enterprise Inkjet Systems Division, Eastman Kodak Company. “With these new presses up and running, we expect Wilen Direct will continue to hold its position as a leader in direct mail marketing by helping organizations envision and implement new ways to leverage digital printing technology.”#About Wilen Direct Wilen Direct is an industry-leading end-to-end direct mail solutions provider, leveraging data and state-of-the-art printing technologies such as variable data printing to deliver highly targeted, effective and cost-efficient outreach. Wilen Direct is a partner affiliate of the Wilen Group, a privately held marketing communications and printing services organization. For more information or media inquiries, please contact shartman@wilengroup.com.About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at Kodak.com, follow us on Twitter @Kodak or like us on Facebook at KodakNow.2015

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Kodak Names Allan Brown to Lead Unified Workflow Solutions Business

Eastman Kodak Company (NYSE: KODK) has named Allan Brown as General Manager of the Unified Workflow Solutions (UWS) business.The UWS business includes KODAK PRINERGY Workflow, a leading print industry solution for workflow management. PRINERGY Workflow helps reduce costs and build a more efficient environment with improved control and automation based on industry standard specifications.“Allan brings 25 years of experience in the print industry including software engineering and executive positions at Hewlett Packard and Xerox,” said Eric-Yves Mahe, Kodak’s President of Software and Solutions. “Allan’s extensive software experience in product development and operational excellence will be a great asset as we continue to strengthen our software business.”Brown most recently was vice president and general manager of HP’s integrated workflow software unit. He holds an M.B.A. from the University of Rochester, an M.S. in Computer Science from Rensselaer Polytechnic Institute, and a B.S. in Computer Science from Tuskegee University.Allan Brown - General Manager, Unified Workflow Solutions#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at Kodak.com, follow us on Twitter @Kodak or like us on Facebook at KodakNow.2015

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Kodak Introduces World’s Fastest Black and White Inkjet Press

Kodak has developed the world’s fastest black and white inkjet press, the KODAK PROSPER 1000 Plus Press. The press is powered by proprietary KODAK Stream Inkjet Technology and leverages the base KODAK PROSPER 1000 Press platform with new enhancements to the transport and software capabilities. Delivering speeds of up to 1000 fpm, these enhancements enable the immediacy and versatility of digital printing for black and white applications.More Speed for Better Publishing With speeds of up to 4,364 A4 pages per minute, the KODAK PROSPER 1000 Plus Press is well-suited to meet the changing needs of print service providers (PSPs) in the book publishing industry. Modern publishers face demanding supply chains, shorter print runs, more frequent orders, faster cycle-times, additional demand for drop shipments and an increased need for customization. The KODAK PROSPER 1000 Plus Press enables PSPs to address these challenges with high quality, world-class speed and job customization. This powerful combination provides a tight alignment between supply and production demand.Next-generation Printing – Today The KODAK PROSPER 1000 Plus Press is a compact monochrome press that leverages KODAK Stream Inkjet Technology to offer one-over-one perfecting with a print width of up to 24.5 inches (62.2 cm) and speeds up to 1,000 feet per minute (300 mpm). It also joins the advanced family of KODAK PROSPER 6000 Presses in offering:KODAK 700 Print Manager Digital Front End designed to drive open connectivity and ease-of-use for high-speed digital inkjet presses;Ink saver mode providing up to 30% reduced ink usage depending on the application;Micro-level text enhancement, a new finishing interface and job estimating and reporting features.AvailabilityThe KODAK PROSPER 1000 Plus Press is expected to ship in the fall of this year and is field-upgradable for current customers of the KODAK PROSPER 1000 Press, who can easily upgrade at the time of its release.Executive Quote “The book printing and publishing industry has been greatly impacted by emerging digital technologies,” said Will Mansfield, Worldwide Director of Sales and Marketing for Inkjet Presses, Eastman Kodak Company. “Printers are searching for ways to produce shorter runs quickly and profitably. The KODAK PROSPER 1000 Plus Press meets these needs head on, delivering print quality and productivity akin to offset, but with the immediacy and versatility of an all-digital workflow.”#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK and PROSPER are trademarks of Eastman Kodak Company.)2015

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New KODAK Offline Coating Solution Increases PROSPER Press Productivity

A new solution from Kodak, the KODAK PROSPER IOS (Image Optimizer Station) Offline Coating Solution, extends Kodak’s industry leading paper treatment solution from an in-line process to one decoupled from the printing process itself. Kodak’s expertise in inkjet technology, ink formulation and the interaction with various substrates allows this standalone solution to treat a wide variety of papers. This offline solution enables optimal substrate preparation for use with KODAK PROSPER Presses, leading to more operational control.Inkjet Growth – Opportunities and Challenges Inkjet printing continues to experience unit and page volume growth across many applications and geographies. A major hindrance to this growth, however, has been the limited availability of appropriately-treated paper for inkjet applications, particularly for printers in areas of the world where inkjet-coated papers are not readily available. This special paper must come pretreated from a paper mill or be treated by a print service provider (PSP) prior to print job activation. Paper mills, still primarily dedicated to paper production for offset and flexographic applications, have been unable to meet the demand for inkjet paper production. As a result, PSPs are now turning to the KODAK PROSPER IOS Offline Coating Solution available for all applications, an alternative source for inkjet treated paper, as demand has increased for a high-quality paper treatment process that won’t create bottlenecks in their operations and supply chains.KODAK PROSPER IOS Offline Coating Solution Provides users with a high degree of paper flexibility and paper cost savings by enabling the use of commercially-available regular coated, uncoated and glossy papers between 45 gsm-300 gsm; Decouples paper production from the printing process, allowing for more flexibility in the pretreatment of papers and scheduling of print jobs; Puts PSPs in a position to prepare pretreated inkjet paper operating with a throughput range of 250-650 ft/min. AvailabilityShipments of the KODAK PROSPER IOS Offline Coating Solution will begin in June. Executive Quote “Print service providers that rely on the highest-quality inkjet offerings as a competitive differentiator have been handcuffed by the lack of treated paper for their inkjet jobs,” said Will Mansfield, Worldwide Director of Sales and Marketing for Inkjet Presses, Eastman Kodak Company. “The KODAK PROSPER IOS Offline Coating Solution is a product of rethinking the coating and pretreatment process to put our customers in the best position to run a profitable high-quality inkjet operation.”#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK and PROSPER are trademarks of Eastman Kodak Company.)2015

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Kodak presents 5 Diamond Paper Rating Award to Ziegler Papier

Kodak’s Paper Rating Program has presented the 5 Diamond Award to Ziegler Papier for its Z-INFINITY Satin Coated Paper. Kodak’s paper testing shows that this unique satin paper, created for four-color high-performance inkjet printing, provides outstanding image quality on KODAK PROSPER Presses. The 5 Diamond rating means that users will experience color uniformity that rivals offset quality on coated papers.Kodak’s Paper Rating System Kodak was the first to pioneer and develop a paper rating program to help printers and publishers make more informed decisions when evaluating substrates for each of their print jobs. The Paper Rating Program, based on 30 years of paper development and a database of over 7,000 paper tests, relies on the collection and analysis of quantifiable data to determine the expected image quality characteristics of printing papers. Kodak measures image quality using a wide variety of factors and then ranks that substrate using a rating system that ranges from 1 diamond to 5 diamonds.Within the Paper Rating Program, there are five metrics for assessing paper surface capabilities that can quantify and characterize the image quality expectations for each paper type. The metrics are as follows:Black Optical DensityShow ThroughLine RaggednessColor-to-Color BleedMottle/UniformityThe Kodak legacy in image and material science is the basis of its expertise in assessing the inkjet performance of paper. Kodak has active relationships with more than 40 paper mills worldwide and continuously provides technical advice in the paper development process. This collaborative approach to paper development helps print buyers identify performance attributes between papers.With Kodak’s Paper Rating Program, print buyers can learn to evaluate paper options to find the best quality at the best price. This educational advantage creates competition within the market to supply better paper.Executive Quotes: “Often, two papers look the same but can have very different results based on their chemistry, physical properties, and the inkjet printing technologies being used,” noted Don Burns, Business Development Director for Media, Kodak. “We're using our knowledge of imaging science and surface science to support our paper suppliers’ businesses. This system makes it easier to choose the best fit for the job at hand and achieve outstanding inkjet results.”“We are thrilled to receive a 5 Diamond rating from Kodak for Z-INFINITY,” said Susanne Oste, Director of Sales, Ziegler Papier. “Z-INFINITY was designed for transpromotional inkjet markets, using both dye and pigment inks, and we are truly amazed at the print quality it achieves on the new PROSPER 6000 Press. It is more than competitive with liquid toner and offset prints and sets a new standard for production inkjet print quality.”#About Ziegler Papier The Ziegler Paper Mill was originally started by Josef Ziegler-Thoma in 1861. Over a period of five generations, the family established the company as a small but first-rate independent manufacturer of paper specialties. In August 2009, the company was sold to the family of Philipp and Isabel Kuttler-Frey free of all debt and with its profit situation intact. This ensures that the mill with its strong regional roots continues to be family-run.Thanks to a spirit of innovation and the constant desire to improve and develop its products, the company has always concentrated on producing quality rather than quantity. Ziegler papers are hallmarked by their excellent standard of workmanship and first-class properties. This top level of quality and consistency makes our products highly valued by our international customers and satisfied end-users. We use the responses and requirements of these as a basis for our future product policies. This corporate philosophy has paid off and will be actively pursued by the Kuttler-Frey family.About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK and PROSPER are trademarks of Eastman Kodak Company.)2015

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Kodak Leading Market Transformation with Digital Inkjet Technology

Since starting the year with a new organizational structure realigned for growth, Kodak’s focus on inkjet technology has demonstrated successful participation in a strong breadth of applications and exciting customer wins.Enterprise Inkjet Systems Division is now an end-to-end operating unit focused on the portfolio, product design, engineering, services, sales, purchasing and supply chain.“This team has a single purpose – to provide a robust portfolio of solutions that provides  seamless integration, peerless productivity and compelling economics for our customers who are setting themselves up for long-term success with high-quality digital inkjet solutions,” said Philip Cullimore, President of Enterprise Inkjet Systems Division.Globally, each print service provider faces a different set of challenges in what can be a very disparate set of regional print markets. Kodak’s involvement in developing next-generation inkjet technology solutions has led to continued investment from customers looking either to adjust its capabilities in the face of changes in its market segment or to expand its operations.“More than 50% of our new press engagements are implementing color into its applications and are excited about the possibilities for short-run variable print into various book, direct mail and newspaper applications,” states Cullimore.Customer SuccessLeaderform – An Italian print service provider (PSP) focusing on direct mail and transactional printing, Leaderform has chosen the KODAK PROSPER 6000C Press as well as a KODAK NEXPRESS SX3900 Digital Production Color Press to both offer high-quality customization options and help expand its operation globally.“About 90% of our printed products are customized, so being able to match digitally-printed products to offset quality is a winning strategy for us,” said Federico Cozza, CEO, Leaderform. “Kodak technology has helped us reassure our customers of our quality results while also helping us pioneer the transition to an all-digital printing operation, as we’re the first PSP in Europe to do so.”Cordoba Printing and Binding – Cordoba is one of the leading book printers in Israel and serves many of the largest magazines in the nation as well. Facing customer demand for faster go-to-market turnaround times, Cordoba invested in a KODAK PROSPER 1000 Press.“As print service providers, we’re up against what is now a very common demand in the industry; customers wanting more titles and shorter runs,” said Gaby Duer, CEO, Cordoba Printing and Binding. “With digital inkjet technology from Kodak, not only are we able to get our product to market more quickly, we can offer new products and solutions to our customers and really become a true partner to them as they grow.”d’Haussy – Based in France with additional facilities in Germany, d’Haussy is a print service provider primarily serving the direct mail market. They recently invested in a KODAK PROSPER 5000XLi Press to help continue its growth into Germany and further expand in Europe.“In the areas we serve, the color market is emerging and needs to be developed, meaning we have a tremendous opportunity to create demand for high quality color direct mail pieces by now leveraging Kodak technology,” said Xavier Moreau, Managing Director, d’Haussy.In addition, Kodak has several print service providers around the world who have chosen the KODAK PROSPER S-Series Imprinting Systems for incorporating variable print into its offset printing processes to address the market needs in the newspaper and packaging applications.Executive Quote “There’s a profound transformation occurring in the inkjet market right now and it’s important that Kodak does everything in its power to lead and support customers through this exciting and opportunistic period,” said Eric Owen, VP Marketing and Sales, Enterprise Inkjet Systems Division, Eastman Kodak Company. “Kodak’s re-focused initiative, along with the launch of innovative new technologies and products like the KODAK PROSPER 6000 Presses, has enabled customers to explore new offerings, which in turn is helping grow and sustain its business, setting them up for long-term success. It’s great to be part of that.”#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK, PROSPER and NEXPRESS are trademarks of Eastman Kodak Company.)2015

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Kodak Launches Content Portal for Packaging Executives

Kodak has unveiled a new content portal, www.chiefpackagingofficer.com, targeted at elevating the strategic role of packaging within leading consumer packaged goods, retail and over-the-counter product firms. The site provides wide-ranging packaging news summaries, original blog posts from subject matter experts, white papers, eBooks on industry trends, best practice case studies, and interviews with packaging industry visionaries.“The premise of our new site is that packaging today is a C-level conversation,” said Steven Overman, Kodak’s Chief Marketing Officer. “Today, packaging is increasingly tied to strategic initiatives and outcomes that impact brand reputation and ROI, but many brands still view packaging as simply a series of tactical steps and technical decisions. Through ChiefPackagingOfficer.com we are supporting our customers and the packaging industry in a way that shines the proper spotlight on the contribution of packaging to the success of an enterprise.”ChiefPackagingOfficer.com is launching with nearly 200 articles, blog posts, eBooks and other resources, including a whitepaper making the case that responsibility for packaging should be elevated to a C-level executive, reporting to a CEO or CMO.“The package is where innovation and a personal brand connection with the consumer come together to potentially improve a company’s results,” said Joshua Fedeli, publisher of ChiefPackagingOfficer.com, and director of sales and accounts for the KODAK DESIGN2LAUNCH Product portfolio, which is part of Kodak’s Software & Solutions Division. “By taking a provocative view of the value of packaging and providing useful content and a platform for engagement, ChiefPackagingOfficer.com provides a new and valuable industry resource. We encourage all packaging professionals to visit the site, send us feedback and ideas, and engage with us on this important topic.”David Luttenberger, global packaging director at Mintel, also commented on the new website, noting, “Kodak is providing leadership to the packaging industry with an intentional and coordinated effort to not only call for the creation of the role of Chief Packaging Officer, but to provide senior packaging leaders a place where, on a daily basis, they can find and share content relevant to the role.”In addition to accessing www.chiefpackagingofficer.com on the Web, Twitter users may follow the site’s editorial updates from the handle @chiefpackaging. For more information, readers may email editor@chiefpackagingofficer.com#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK and DESIGN2LAUNCH are trademarks of Eastman Kodak Company.)2015

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American Litho Expands Color Customization Capabilities with KODAK Inkjet Technology

The installation of six new KODAK PROSPER S20 Imprinting Heads for American Litho has expanded the printer’s hybrid digital printing offerings, giving it the ability to further personalize marketing materials for its customer base. The Carol Stream, Ill.-based print service provider specializes in direct marketing through analytics, targeted direct mail and packaging.The six new KODAK PROSPER S20 Imprinting Heads will help American Litho grow its existing platform, which included multiple black-and-white KODAK VERSAMARK Imprinting Heads, to now leverage a 4-color digital inkjet process to creatively design more diverse client-centric direct mail formats and boost ad revenues. The inkjet systems offer greater flexibility and improved integration, as they can be mounted on all the web presses across the printer’s robust platform as well as in its mailing service lettershop. The additional hybrid digital printing solutions have enabled new design capabilities that have increased response rates and provided more highly-targeted variable data personalization options for American Litho’s customers. Now able to design more effective materials, the company has seen the number of mailings increase to over half a billion pieces this year to match demand.“Our success in a direct marketing business that’s always evolving is a direct result of our ability to offer more personalization options for our customers,” said Michael Fontana, President, American Litho. “Investing in the KODAK PROSPER S20 Imprinting Heads has given our operation the speed and flexibility to be more competitive than ever, but it’s the customization capabilities that make us an attractive option to customers looking to take advantage of more valuable targeted advertising opportunities.”“Flexibility is at the heart of hybrid printing, so the real value in leveraging KODAK PROSPER S20 Imprinting Heads for American Litho was to drive growth through new offerings and expansion into new markets,” said Rick Mazur, Business Manager – Commercial Inkjet Solutions and Vice President, Eastman Kodak Company. “KODAK Stream Inkjet Technology enables printers to significantly improve the speed and quality of their operations by simply adapting their existing operations. We’re excited to have been able to open some new doors for American Litho.”American Litho has also installed KODAK PRINERGY Workflow and KODAK INSITE Portal Products for a more comprehensive productivity and communication solution that has allowed their operation to function more efficiently and their staff to collaborate more fluidly.#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(KODAK, PROSPER, VERSAMARK, PRINERGY and INSITE are trademarks of Eastman Kodak Company.)2015

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Europrint Medien GmbH and its partner Druckteam Berlin adopt the KODAK SONORA XP Process Free Plate

Overview When two companies have highly specific skills that complement each other perfectly, it's only logical that they should work together and leverage synergies. This is exactly what happened with Europrint Medien GmbH and Druckteam Berlin. These two partners, based at the same address in Berlin's Lichtenberg district, offer end-to-end production of printed items to different target groups independently of one another. In spite of this, the print production process is always a joint effort.Whereas the seven-strong Europrint Medien team concentrates on platemaking and repro and prepress activities downstream of the artwork, Druckteam Berlin's expertise lies in sheetfed offset and finishing. "Put very simply, we swap our press-ready plates for printed single sheets or finished products, and the cooperation has served as a successful business model ever since 2001," says Robert Strack, Managing Director of Europrint. This autumn, the two firms took the plunge by switching to the KODAK SONORA XP Process Free Plate, and they’ve been experiencing the benefits ever since.Background – Using Kodak technology since 1990 Kodak prepress technology has long formed the backbone of press-ready plate production at Europrint Medien GmbH, which first appeared on the scene back in 1990. All offset plates are currently imaged on a KODAK MAGNUS Q800 Platesetter, which is automatically fed with plates from a five-cassette unit. The thermal CTP system works with accurate, high-resolution KODAK SQUARESPOT Imaging Technology and Europrint also uses a KODAK PRINERGY Workflow System to optimize and process the job files prior to plate imaging. A web based KODAK INSITE Prepress Portal System is attached to the PDF workflow system and production database to facilitate remote online collaboration with customers and external partners, allowing files to be directly submitted to the prepress workflow, and production PDFs to be checked online."We initially started looking at process-free plates because we wanted to avoid the potential follow-up problems associated with conventional plate processing. We decided to test a process-free plate to see if it might be a feasible solution and were impressed with the results, but the economic side was still unclear," Strack reports. "Some time later we carried out an ROI calculation with Kodak's support, and it persuaded us to make the transition to KODAK SONORA XP Plates. Everything worked like clockwork, and all of the obstacles to the change were removed. We find it very reassuring that printing errors such as hickeys on the plate as a result of processing are now a thing of the past."Solution – A smooth transition to process-free As a result of switching to the SONORA XP Process Free Plate, Europrint also profits from Kodak's press-ready technology (video), which permits speedier plate production in the prepress department. The SONORA XP Plate has a negative-working polymer coating which is cross-linked when the plate is imaged in the thermal CTP system. The plate can then be immediately mounted in the press. When the press is started up, the non-image areas of the plate coating are removed by the tack of the ink as soon as the fountain solution begins to be absorbed. The coating is then carried out of the press via the substrate.The printers at Druckteam Berlin had to make very few changes to their press settings and materials in order to produce with the SONORA XP Plate. The feedback from the pressroom is that the dampening process has improved and the ink dries better. Incidentally, the five offset presses installed in the pressroom produce 24/7 in three shifts with sheet sizes from 360 x 520 mm to 750 x 1060 mm. Three of these machines, with twenty-two printing units between them, print in 3B format, which is the norm for ninety percent of all plates made at Europrint.Responding to demands for ever higher plate throughputs, the trade shop recently had its Magnus Q800 Platesetter upgraded from the standard F speed version to the faster X speed model. Europrint also uses the 300 lpi AM linescreen in addition to the standard 200 dpi for high-fidelity presswork on behalf of various domestic and international clients in the art and fashion worlds. Fine KODAK STACCATO Screening (20 µm) is chosen if the customer explicitly wants to avoid AM halftone structures and screening artefacts, in which case the images are selectively sharpened during the workflow. Druckteam Berlin achieves excellent results using the SONORA XP Plate with all of these screening variants – with print runs that are generally anything between 500 and 10,000 sheets and occasionally as long as 150,000.Benefits - Savings and eco-bonus The changeover to the process-free plate rendered a processor obsolete. "Since switching off the plate processor, the monthly saving on electricity and water has been around four hundred Euros, plus another thousand Euros for chemistry. We've also reduced the number of man hours for cleaning and maintenance work by five or six a month. The fact that there are no longer any further costs incurred for correcting plate processing variations or errors has helped us save even more money," the Europrint MD explains. Robert Strack also explains that the reduced environmental impact that the SONORA XP Plates offer provide further benefits: "It's a very important aspect. It matters a lot to our customers if we can say we've taken yet another step on the sustainability road. We're delighted to have been involved from the start. We certainly couldn't imagine going back to the old plate technology now."Robert Strack, Managing Director of Europrint Medien GmbH, trained as a chromolithographer and has followed the digital revolution in prepress technology from the very beginning.#About Kodak Kodak is a technology company focused on imaging. We provide – directly and through partnerships with other innovative companies – hardware, software, consumables and services to customers in graphic arts, commercial print, publishing, packaging, electronic displays, entertainment and commercial films, and consumer products markets. With our world-class R&D capabilities, innovative solutions portfolio and highly trusted brand, Kodak is helping customers around the globe to sustainably grow their own businesses and enjoy their lives. For additional information on Kodak, visit us at kodak.com, follow us on Twitter @Kodak, or like us on Facebook at KodakNow.(Kodak, InSite, Magnus, Prinergy, Sonora, SQUAREspot and Staccato are trademarks of Eastman Kodak Company.)2015